Ez Picture
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Privacy Policy

How we collect, use, store, and protect your information, and the privacy rights you have by law.

Last updated: 2026-08-29

1. Introduction

This Privacy Policy describes how Ez Picture (referred to as "we", "us", or "our") collects, stores, uses, and shares your information when you visit the website or use our services, and explains the privacy rights you have and how the law protects you.

We use your personal data to provide and improve the service. By using the service, you agree to the collection and use of information in accordance with this Privacy Policy.

This policy applies to the website and the related products and features we provide, including AI image generation, AI image editing, and AI video generation.

If you have any questions, you can reach us through the contact details listed in Section 15 "Contact Us".

This Privacy Policy applies together with the following policies:

2. Definitions

For the purposes of this policy, the key terms are defined as follows:

TermDefinition
WebsiteRefers to Ez Picture, accessible at https://ai.ezpicture.app
ServiceRefers to the AI-powered products and features we provide, including AI image generation, image editing, and AI video generation
AccountA unique account created for you to access and use the service
Personal dataAny information that relates to an identified or identifiable individual
DeviceAny device that can access the service, such as a computer, mobile phone, or tablet
CookiesSmall files placed on your device by a website, storing details such as browsing preferences
YouThe individual accessing or using the service, or the company or other legal entity on behalf of which such individual accesses or uses the service

3. Information We Collect

3.1 Information you provide

When you register an account, we may collect:

  • Your email address
  • Your username
  • Your password (stored in encrypted form)

3.2 Third-party sign-in information

If you register or sign in through a third-party service, we may collect personal data associated with that account, such as your name and email address. Third-party sign-in methods currently supported:

  • Google sign-in (OAuth)

3.3 Payment information

When you purchase paid services, we collect the following information through third-party payment processors:

  • Payment method details
  • Transaction and order records
  • Billing address (if applicable)

We do not store your full credit card number. Payment details are processed securely by third-party payment processors and are used only to complete transactions and comply with legal requirements.

3.4 Content you upload

When you use the AI generation features, we may process:

  • The prompts you submit
  • Images, videos, or other materials you upload
  • Records of your interactions with AI models

3.5 Communications

  • The contents of your emails
  • Customer support conversations
  • Feedback and suggestions you submit

3.6 Information collected automatically

Device information:

  • Device type and model
  • Operating system and version
  • Unique device identifiers
  • Browser type and version

Log data:

  • IP address
  • Date and time of access
  • Pages visited
  • Clickstream data

Usage data:

  • Features you use
  • The amount of content you generate
  • Frequency and duration of use

3.7 Generated content

When you use our AI services, we may temporarily process AI-generated images, videos, or other outputs, as well as intermediate data produced during generation.

4. Facial Data

We take your privacy and data security seriously. When you voluntarily upload images containing faces for AI image or video generation, the service may process the facial information contained in those images during generation.

4.1 Types of facial data collected

  • We do not collect or store any biometric data that can identify your real-world identity, such as facial landmarks, face recognition IDs, or other personal identifiers
  • Uploaded images are used only during generation to detect face position and contours so the selected AI template or effect can be applied

4.2 Purpose of use

  • Facial data is used solely to complete the generation task you request
  • We do not use facial data for identification, tracking, advertising, or any other purpose

4.3 Sharing with third parties

  • We do not sell or disclose facial data
  • Facial data is transferred to the AI model provider processing your task only when necessary to complete it, under contractual restrictions

4.4 Storage and deletion

  • Facial images and related data are processed temporarily during generation and handled according to our data retention policy
  • We do not maintain any permanent facial data database

4.5 Your choice

You may choose not to upload images containing faces. The other core features of the service remain available.

5. Cookies and Tracking Technologies

5.1 What are cookies

Cookies are small files placed on your device that store information about your browsing activity and preferences.

5.2 Types of cookies we use

Cookie typePurposeNecessity
Essential cookiesKeep core functionality such as your sign-in stateRequired
Functional cookiesRemember your preferences, such as language selectionOptional
Analytics cookiesHelp us understand how the website is usedOptional

5.3 Tracking technologies

We may also use tracking technologies such as web beacons and pixel tags to collect and track information in order to improve and analyze our service.

5.4 Managing cookies

You can configure your browser to refuse all cookies or to notify you when a cookie is being sent. However, some parts of the service may not function properly if you do not accept cookies.

6. How We Use Information

We may use the information we collect for the following purposes:

Providing and maintaining the service

  • To operate and maintain the service
  • To manage your account and registration
  • To process transactions and payments
  • To deliver the generation features you request

Improving the service

  • To analyze usage patterns and trends
  • To improve products, services, and the user experience
  • To develop new features and services

User support

  • To respond to inquiries and requests
  • To provide technical support

Security and fraud prevention

  • To detect and prevent technical issues
  • To prevent fraud and abuse
  • To protect the security of users and the service

Communications

  • To send service-related notices and policy updates
  • To send marketing communications (you can opt out at any time)

Legal compliance

  • To comply with applicable laws and regulations
  • To respond to legal requests or government authority requirements

7. AI Training and Data Usage

7.1 User data and model training

We do not use your inputs (prompts, uploaded images, or videos) or outputs to train our AI models. Your creations belong to you, and we process them only to the extent necessary to provide the requested service.

7.2 Data processing

  • Data is used only to generate the content you request
  • Data is handled according to our retention policy once processing is complete
  • We may use anonymized, aggregated usage data to improve performance, without identifying individuals

7.3 Third-party AI services

We may use third-party AI model providers (such as image and video model providers) to process generation tasks. Our agreements ensure that:

  • Data is used only to process your request
  • Your data is not retained after processing is complete
  • Applicable data protection laws are respected

8. Information Sharing

We do not sell your personal data. We may share information in the following situations:

8.1 Service providers

We may share necessary information with third-party providers that help us operate the service, including:

  • Cloud and hosting providers
  • Payment processors
  • AI model providers
  • Analytics providers
  • Customer support tools

8.2 Legal requirements

  • To fulfill legal obligations
  • To protect our rights or property
  • To prevent or investigate wrongdoing
  • To protect the safety of users or the public

8.3 Business transfers

In the event of a merger, acquisition, or asset sale, your data may be transferred. We will notify you before any such transfer takes place.

8.4 With your consent

We share information with third parties outside the situations above only with your explicit consent.

9. Data Storage and Security

9.1 Storage locations

Personal data is primarily stored in data centers operated by the cloud providers we use. Where required by law, certain data may be stored in specific regions.

9.2 Security measures

  • Encryption of data in transit (SSL/TLS)
  • Encryption of data at rest
  • Access controls and authentication
  • Regular security reviews

9.3 Data retention

We do not keep your personal data for longer than necessary, unless required by law or for legitimate business purposes:

Data typeRetention period
Account informationWhile your account is active; deleted within 30 days after account deletion
Transaction recordsAs required by law, typically 7 years
Usage dataTypically 12 months
User inputs and generated contentDeleted as soon as possible unless you choose to save them
Log dataTypically 90 days

10. International Data Transfers

Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction.

Where personal data is transferred out of your jurisdiction, or transferred within your jurisdiction to other countries and regions, we ensure appropriate safeguards are in place and that personal data remains adequately protected.

11. Your Rights

Depending on applicable law, you may have the following rights relating to your personal data:

  • Access and correction: access the personal data we hold and correct inaccurate information
  • Deletion: request deletion of your personal data
  • Withdrawal of consent: withdraw consent you previously gave to data processing

How to exercise your rights

  • View and manage your information in account settings
  • Send a request to the email listed in Section 15 "Contact Us"

12. Children's Privacy

The service is not directed to children under the age of 13 (or the minimum age required by local law), and we do not knowingly collect their personal data.

If you are a parent or guardian and believe your child has provided us with personal data, please contact us and we will delete the relevant information promptly.

14. Policy Updates

We may update this Privacy Policy from time to time. We will post any changes on this page and, when the changes are significant, highlight them prominently on the website or through other appropriate means.

The date of the most recent update is shown at the top of this page. By continuing to use the service after changes are posted, you accept the updated policy.

15. Contact Us

If you have any questions, requests, or complaints about this Privacy Policy, please contact us using the details below:

Operated by: Ez Picture